Counselling
Code : 700

Research & Consultancy

Centre for Research, Consultancy and Publication of VIMS offers a wide range of services to both Industries and Researchers. The center has well experienced professionals who work closely with different industrial sectors in designing and delivering services to meet out their requirements. With a vision of developing research skills and creating globally competent leaders, VIMS trains and facilitates research aspirants and scholars on methodologies, tools and techniques and writings.

OUR SERVICES

Services to Corporates

  • Management Development Programs
  • Market / Employee Surveys
  • Consultancy services
  • Implementing CSR activities
Management Development Programs

VIMS designs and delivers tailor-made Management Development Programs to train employees at various levels on various aspects. The training programs shall be on areas like

  • Leadership skills development
  • Effective Communication
  • Building High-performance teams
  • Stress management
  • Enhancement of Selling Skills
  • Customer Relationship Management
  • Network and Relationship building
  • Any others

The training will be imparted through activity-based experiential learning with clear objectives and outcomes to be achieved.

Market / Employee Surveys

A comprehensive survey on both Marketing and HR fields such as Employee satisfaction/ motivation, stress management, training need assessment, Customer satisfaction, distribution channel effectiveness, finding out potential new channels, customer perception on new product introduced and others.

Consultancy services

The services related to Market Campaigns, Formulation of Policies, Implementation of ISO, 5 S Concepts and other Quality control measures, Digital Marketing, Event Management, performance appraisal, training need assessment and others.

Implementing CSR activities

VIMS supports in planning and implementing CSR activities in the local community in more beneficial and cost effective manner but adding value to the organisation.

For Details Contact:
Centre for Research Consultancy and Publication
Vivekananda Institute of Management Studies Coimbatore
Mobile:9976123030, 8870000790, 7708363333
Email : [email protected]

Services to Research aspirants, Scholars and Academicians

  • Training on Research Methodology, Tools and Techniques
  • Guidance on Research Analysis
  • Guidance on Thesis Writing
  • Organizing FDPs 
  • Guidance on Article Writing and Journal Publication

The researchers or academicians shall enhance their research skills by utilizing the above services. Training sessions will facilitate confidence in independent research analysis, thesis writing or writing articles. Support in article writing, identifying and approaching suitable and more reliable journals are provided.

For Details Contact:
Centre for Research Consultancy and Publication
Vivekananda Institute of Management Studies Coimbatore
Mobile:9976123030, 8870000790, 7708363333
Email : [email protected]

2024-2025

Dr.A.Valarmathi (2024) ‘Strategic Marketing Planning, Taran Publication, ISBN 978-81-979267-5-4

Dr.K.Durai & Dr.P.Kowsalya (2024). ‘Employee Satisfaction at Roots Cast Private Limited’ at Roots Cast Private Limited.

Dr.A.Valarmathi, Dr.S.Umamaheswari, Dr.P.Kowsalya (2024). ‘Business Management, Technology, Social Innovation and Sustainable Development’, Pandit Publications, ISBN 978-93-93769-86-2

Dr.A.Valarmathi, Dr.A.V.Hariharan, Ms.M.Usha (2024). ‘Industrial Research Insights (2024)’, LAMBERT Academic Publishing, 978-620-5-49-892-7

Mr.Saravanan K (2024). ‘ A study on the impact of Green Fashion Events in promoting sustainability in Fashion Industry’, Pandit Publications, ISBN 978-93-93769-86-2

Mr. V. Renga Boss (2024). ‘Digital Marketing Facts and benefits in Corporate and Agro Stratum’, Pandit Publications, ISBN 978-93-93769-86-2

Dr. NA.Ponnila Harshavardhini (2024). ‘Strategies for Managing Financial Risk in Uncertain Economies’, Pandit Publications, ISBN 978-93-93769-66-4

Dr.A.V.Hariharan (2024). ‘Enterprise Resource Planning (ERP) Implementation: Successes and Failures in the Consumer Goods Industry’, Pandit Publications, ISBN 978-93-93769-86-2

Dr.A.Valarmathi, Dr. K. Durai, Prof S. Kalaivani (2024). ‘International conference on Business towards Sustainability and Social Responsibility’, Pandit Publications, ISBN 978-93-93769-66-4

2023-2024

Dr.P.Kowsalya, Dr.A.Valarmathi, Ms.D.Akshaya (2023), ‘Impact on stock market performance for the companies that contributed to the Chandrayaan-3 project, Indian Journal of Research in Capital Markets

 

Dr.S. Umamaheswari, Dr.A. Valarmathi, D. Paul Dhinakaran (2023), ‘A Novel Approach of Data-Driven Strategic Decision-Making in Management: AI-Enabled Analysis of Market Trends, Competitive Intelligence, and Internal Performance Data’, IEEE Publisher

 

Dr.K.Durai (2023), ‘Culture of Educational Institutions on Psychological Empowerment of Women Employees in Higher Education Institutions’ Cultural Management: Science and Education.

 

Dr.P. Kowsalya, Ms. Anushuya N (2023), ‘Evaluating the online trading system service quality provided by stock brokers: An Investigative Study, in Advances in Science, Technology and Management at Info Institute of Engineering

 

Dr.Umamaheshwari (2023), ‘Study on work life balance: Transitioning from remote to onsite, Aetram Infotech private limited

 

Mr.K.Saravanan (2023), ‘A study on performance evaluation of selected banking stocks’ Annamalai Capital Private Ltd

 

2022-2023

Dr.S.Umamaheshwari, Dr.A.Valarmathi, M.Raja Lakshmi (2022), Role of Artificial Intelligence in the Banking Sector, Journal of Survey in Fisheries Sciences

 

Dr.S.Umamaheshwari, Dr.A.Valarmathi, M.Raja Lakshmi (2022), A Study on Dynamic Relationship between Gold Price and Stock Market Price in India, Journal of Survey in Fisheries Sciences

 

Mr.K.Durai (2022), Impact of Talent Management practices on Organisational Engagement in Start- Ups in India, Polish Journal of
Management Studies

 

Dr.A.Valarmathi (2022), Investment Behaviour in Crypto Currency

 

Mr.K.Durai, Sr. Assistant Professor (2022), ‘Consumers’ Perception And Satisfaction Towards Tea Products With Special Reference To The Kani Enterprises’, Kani Enterprises

 

Dr.A.V.Hariharan, Assistant Professor (2022), ‘Impact of Talent Management Practices on Employee  Engagement& Employee Retention at Vang Cast Components’, Vang Cast Components

 

Dr.A.Valarmathi (2022), Digital Management, Business Analytics, and Social Sciences: Innovation and Technology, Pandit Publications

 

2021 – 2022

Dr.S.Umamaheshwari (2021), ‘Evaluation of health Care services at private hospitals during Pandemic– a servperf approach’ , Vichaara An International Jounal of Management

 

Dr.S.Umamaheshwari (2021), ‘Bitcoin Roles and Challenges’, Bitcoin Roles and Challenges, LEAD college of management

 

Dr.S.Umamaheshwari (2021), ‘PST(Personalized – Service and Technology) in Banking Sector’, Business Management, Economics, Commerce and Technology in the New Normal, LEAD college of management

 

Dr.S.Umamaheshwari (2021), ‘Hydroponics: Agriculture 2.0 “New Generation Entrepreneur”, Business Management, Economics, Commerce and Technology in the New Normal, LEAD college of management

 

Mrs.S.Kalaivani (2021), ‘Importance of Employee Motivation in Tourism Industry’, Business Management, Economics, Commerce and Technology in the New Normal, LEAD college of management

 

Mr.K.Durai (2021), ‘Organizational Citizenship Behaviour as a criterion variable for predicting organizational commitment’ Business Management, Economics, Commerce and Technology in the New Normal, LEAD college of management

 

Mr.K.Durai (2021), ‘Optimization of Reverse Logistics in E-Commerce Industry in India’ Digital Supply Chain, Acharya Bangalore B-School

 

Mr.K.Durai (2021), ‘Influence of Psychological Capital on Organizational Commitment in Higher Education Institutions’AIP Conference Proceedings,AIP

 

Dr.A.Valarmathi (2021), ‘Written Communication’, Thakur Publishers

 

Mrs. S. Kalaivani, Assistant Professor & Ms. M. Adhilakshmi, MBA Student (2021), ‘Measurement of Service Encounter Satisfaction at 5 K Car Care, Coimbatore’, 5K car care, Coimbatore

 

Mr. K. Durai, Senior Assistant Professor & Ms. B.Thangalakshmi MBA Student (2021), ‘Measurement of Service Quality at 5 K Car Care, Coimbatore’ 5K car care, Coimbatore

 

 

Mrs.S.Kalaivani, Assistant Professor (2021), ‘Impact of Audience Experience on Event Design in Coimbatore’ WBN Events Private Limited

 

2020-2021

Mr.K.Durai (2020), Covid-19: Redesigning Indian Information Technology Sector, DISRUPTIONS IN BUSINESS – IMPACT POST COVID – 19, Kalasalingam Business School

 

Vichaara:

An International Journal of Management, ISSN online version (ISSN NO: 2347 4726) and ISSN print version (ISSN No: 2347 4076)is a bi-annual double blind and peer-reviewed journal promoted by Vivekananda Institute of Management Studies. Vichaara is a medium for academicians to share the current developments and perspectives on research strategies, business/ management diplomacy and paradigms of Business, Management and allied Social Sciences. The journal invites robust papers that contribute to the area of research in business management and related disciplines.

Objectives of Vichaara

  • To be a vehicle of academic research, documentation and dissemination of management innovation and practice.
  • To maintain the quality of publication by means of achieving high Impact Factor and securing a coveted place in the Social Science Index Citation and online databases.

The Centre for Research, Consultancy and Publication (CRCP) at Vivekananda Institute of Management Studies (VIMS) is a vital component of the institute’s commitment to research excellence and industry relevance. CRCP aims to foster a culture of research, innovation, and consultancy, bridging the gap between academia and industry.

Objectives:

  1. Conduct cutting-edge research in management and allied fields.
  2. Provide consultancy services to industries, NGOs, and government organizations.
  3. Foster collaboration between academia and industry.
  4. Develop and disseminate knowledge through publications and training programs.
  5. Enhance the research capabilities of faculty and students.

The Centre for Research, Consultancy and Publication (CRCP) at Vivekananda Institute of Management Studies (VIMS) is a vital component of the institute’s commitment to research excellence and industry relevance. CRCP aims to foster a culture of research, innovation, and consultancy, bridging the gap between academia and industry.

Objectives:

  1. Conduct cutting-edge research in management and allied fields.
  2. Provide consultancy services to industries, NGOs, and government organizations.
  3. Foster collaboration between academia and industry.
  4. Develop and disseminate knowledge through publications and training programs.
  5. Enhance the research capabilities of faculty and students.

Vichaara:

An International Journal of Management, ISSN online version (ISSN NO: 2347 4726) and ISSN print version (ISSN No: 2347 4076)is a bi-annual double blind and peer-reviewed journal promoted by Vivekananda Institute of Management Studies. Vichaara is a medium for academicians to share the current developments and perspectives on research strategies, business/ management diplomacy and paradigms of Business, Management and allied Social Sciences. The journal invites robust papers that contribute to the area of research in business management and related disciplines.

Objectives of Vichaara

  • To be a vehicle of academic research, documentation and dissemination of management innovation and practice.
  • To maintain the quality of publication by means of achieving high Impact Factor and securing a coveted place in the Social Science Index Citation and online databases.

RECENT RESEARCH PUBLICATIONS:

CRCP focuses on the following research areas: Business Analytics, Digital Marketing, Supply Chain Management, Human Resources Management, Financial Markets and Services, Entrepreneurship and Innovation, Sustainability and Corporate Social Responsibility

Consultancy Services: 

CRCP offers consultancy services in: 1. Strategic Planning 2. Operations Improvement 3. Human Resource Development 4. Market Research and Analysis 5. Financial Planning and Management 6. Business Process Re-engineering

BOOKS:

  • Written Communication, 2021, ISBN: 978-93-82249-23-8, Thakur Publications
  • Information Management, ISBN: 978-93-5273-962-2, Himalaya Publishing House

CONFERENCE:

  • VIMS ICON 23 – Conference Proceedings, Internaltional Conference on Digital
    Management, Business Analytics and Social Sciences: Innovation and Technology, 978-
    93-93769-39-8, Pandit Publications, 2023
  • Techno Management conference Proceedings, National Conference on Techno
    Management, 2018
  • Bitcoin roles and challenges, The Sangria, Business Management, Commerce and
    technology in the new normal, ISBN: 978-93-93769-05-3, Pandit Publications, 2021.

  • PST (Personalized –Service and Technology) in Banking Sector, Business Management,

  • Commerce and technology in the new normal, ISBN: 978-93-93769-05-3, Pandit
    Publications, 2021

  • Hydroponics: Agriculture 2.0, Business Management,Commerce and technology in the
    new normal, ISBN: 978-93-93769-05-3, Pandit Publications, 2021

  • Importance of Employee Motivation in Tourism Industry, Business Management,
    Commerce and technology in the new normal, ISBN: 978-93-93769-05-3, Pandit
    Publications, 2021

  • ORGANISATIONAL CITIZENSHIP BEHAVIOUR AS A CRITERION, Business
    Management,
    Commerce and technology in the new normal, ISBN: 978-93-93769-05-3, Pandit
    Publications, 2021

  • Optimization of Reverse Logistics in E – Commerce Industry in India, Indian Council of
    Social Science Research (ICSSR), International Conference on Digital Supply Chain,
    Acharya Bangalore B-School, ISBN: 978-81-909372-6-9, 2021

  • Influence of Psychological Capital on Organizational Commitment in Higher Education
    Institutions, AIP Conference Proceedings, Recent trends in science and engineering, 2393
    (2022) 1-8. (Scopus Indexed), 2022

  • Covid-19 : Redesigning Indian Information Technology Sector, Disruption in Business –
    Impact of Post Covid -19, 2020

JOURNALS:

  • A Novel Approach of Data-Driven Strategic Decision-Making in Management:
    AIEnabled Analysis of Market Trends, Competitive Intelligence, and Internal
    Performance Data, Published in: 2024 Ninth International Conference on Science
    Technology Engineering and Mathematics (ICONSTEM), IEEE, 2024
  • Impact on stock market performance for the companies Contributed to chandrayaan-3 project,
    Indian Journal of Research in Capital Market, ISSN 2394-3459 , 2024
  • A Study on the Relationship between Emotional Intelligence and Job Satisfaction among
    It Millennial Employees With Reference To Bangalore, International Journal of Business
    and Management Invention, 2019 -20, 2319 – 801X
  • Effects of mass media advertisement on jewel purchase Decision: special reference to women purchase decision, International journal of scientific research,
    ISSN- 2277 – 8179, 2018-2019
  • A Research on Commercial Customers Preferences and Behavior of Milk (Brands) in
    Coimbatore, Asian Journal of Research in Social Sciences and Humanities, 2249-7315,
    2018-2019
  • A Novel Approach of Data-Driven Strategic Decision-Making in Management:
    AIEnabled Analysis of Market Trends, Competitive Intelligence, and Internal
    Performance Data, Published in: 2024 Ninth International Conference on Science
    Technology Engineering and Mathematics (ICONSTEM),IEEE, 2024

  • Role of Artificial Intelligence in the Banking Sector, Journal of Survey in Fisheries
    Sciences, ISSN – 2368-7487, 2023

  • A Study on Dynamic Relationship between Gold Price and Stock Market Price in India,
    Journal of Survey in Fisheries Sciences, ISSN – 2368-7487, 2023
  • EVALUATION OF HEALTH CARE SERVICES AT PRIVATE HOSPITALS DURING
    PANDEMIC– A SERVPERF APPROACH, Vichaara An International Jounal of
    Management, ISSN :2347-4076 (print)
     ISSN : 23474726(online), 2021-22

  • Culture of Educational Institutions on Psychological Empowerment of Women
    Employees in Higher Education Institutions, Cultural Management: Science and
    Education, Vol. 7, No. 2 (2023)

  • Impact of Talent Management practices on Organisational Engagement in Start- Ups in
    India, Polish Journal of Management Studies, ISSN: 2081-7452, 2022

  • Moderating Effect of Organisational Commitment on the Relationship between
    Organisational Culture and Job Satisfaction in Higher Education Institutions,
    International Journal on Emerging Technologies, ISSN No. (Print) : 0975-8364, ISSN
    No. (Online) : 2249-3255, 2019 -20

  • Culture, Commitment and Career Success (3C’s) in Higher Education Institutions,
    Journal of Advanced Research in Dynamical & Control Systems, ISSN 1943-023X,
    2018-2019

  • IMPACT ON STOCK MARKET PERFORMANCE FOR THE COMPANIES
    CONTRIBUTED TO CHANDRAYAAN-3 PROJECT, Indian Journal of Research in
    Capital Market, ISSN 2394-3459 , 2024